Executive Committee Meeting Notes July 14, 2010 Participants ifaris@crd.bc.ca murdochk@mts.net wendy.kowalski@halton.ca federico.cartin-arteaga@peelregion.ca taillon@ccsd.ca michel@acaciaconsulting.ca Regrets derek.cook@calgary.ca hlow@toronto.ca All agenda items were framed within the context of threatened changes to Census 2011

1. Update on CSDS response to announced changes to Census 2011
Actions to be taken:
• SUMMER-time: Spend the summer getting the word out via social networks; providing key messages; and access to relevant information; build alliances and partnerships on the subject; work with media to focus on how this issue affects Canadians.
• SEPTEMBER: Anticipate re-engaging with the issue in September.
• CBC Media (Wendy Mesley) - Peggy
  • Tell the story in terms of what it means for main street
  • Tie with recovery efforts
• Leaders of the Opposition Initiative - Peggy
  • Modify the Stats Act?
  • Bring a separate bill?
• Tool-Kits Letters – Wendy, Harvey, Federico
  • Help keep the message alive with the press
  • Copy Leaders of the Opposition
  • Cross-referencing when possible
  • Copy Media
  • Fed/Har/Wen will prepare a draft toolkit
  • ExecCom will provide input
  • Peggy sends to toolkit to Leads
  • Leads send to consortia
  • Premiers Conference in August
  • Dalton McGuinty and NB (Peggy)
  • Sallinger (Ken Murdoch)
2. Fast-tracking the launch of a new CSDS website as THE go-to place for small area data issues: social networking hub
• Aim for hard launch of website no later than mid-September
• Principal audience for the CSDS website is CSDS CONSORTIA MEMBERS
• A secondary audience is members of prospective consortia
• Website development must include better integrating CCSD.CA and CSDS.CA Beyond existing CSDS users, need to reach prospective users.
3. Promoting the CSDS to prospective partners/members/funders
4. Providing direction to the Data Acquisition Working Group MESSAGE: Keep moving forward – business as usual
5. Next ExecCom Meeting: Wednesday, August 11, 1:30-2:30pm EST